Robert Elliott Custom Homes Launches Real Estate Brokerage, The Associates

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Robert Elliott Custom Homes has launched a brand spanking new real estate brokerage firm called The Associates. And he’s flying out of the gate from the get-go with ten full-time agents for a brand that was born 30 days ago. One of the whiz kids is Brandon Meek.

“I receive north of 15 calls a week on our properties, both spec homes and custom builds,” said Robert.”The lead generation is incredibly strong. People will ask about a $3.5 million home, and then say “oh it’s out of my budget.” I ask them, what’s your budget? Now I can match them with an agent to help them find just what they need.”

The veteran Park Cities and North Texas homebuilder says he has sold 80-plus homes in the Park Cities at an average price of $2 million over the last seven years.

“We have a lot to offer young agents,” says Robert.

The move also comes at an interesting moment in the Dallas brokerage timeline. Brokerage consolidations, he says, are the new trend and are pitting young, eager agents alongside 30 and 40 year selling veterans. Many have reached out to him seeking a more level playing field.

“We are boutique, quick, nimble, creative, assessable,” says Robert.

Because his companies do so much development, both single and multi-family, The Associates agents will have the opportunity to do more than sell homes.

“This is not just “come over, sell real estate”,” says Robert.

One agent, for example, recently got the opportunity to put together a land development deal.

“There are some very interesting opportunities ahead,” says Robert. “this is the next step in the evolution of our real estate company.”

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Candy Evans

A real estate muckraker, Candy Evans is one of the nation’s leading real estate reporters. She is also the North Texas real estate editor for Forbes.com, CultureMap Dallas, Modern Luxury Dallas, & the Katy Trail Weekly. Candy has written for Joel Kotkin’s The New Geography, Inman Real Estate News, plus a host of national sites. Constantly breaking celebrity real estate news, she scooped former president George W. Bush's Dallas home in 2008. She is the founder and publisher of her signature CandysDirt.com, and SecondShelters.com, devoted to the vacation home market. Her verticals have won many awards, including Best Blog by the venerable National Association of Real Estate Editors, one of the nation’s oldest and most prestigious journalism associations. Candy holds an active Texas real estate license but does not sell. She is on the Board of Directors of Braemar Hotels & Resorts (BHR).

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