Midway Hollow’s Newest Crush Opens Today at 3739 Park Lane

Some homes are nice. Some homes are impressive. And then there are the ones that make you pause in the doorway and think, “Ohhh… this one’s different.” 3739 Park Ln. in Dallas’ Midway Hollow is firmly in that third category.

Freshly built by Beechwood Custom Homes and designed by Champagne Designs, this Midway Hollow beauty isn’t your cookie-cutter spec house — it’s a custom-feeling, light-filled, perfectly curated home that feels as good as it looks. And with the price now at $1.66 million and open houses scheduled for this Saturday and Sunday from 2 to 4 p.m., it’s going to be one of the most tempting addresses in Dallas.

From the moment you step inside, the vibe is unmistakable: white oak floors, soaring ceilings, and natural light pouring in from every direction. As designer and listing agent Martha Champagne put it, “This is the kind of home that feels right the moment you walk in — warm, light-filled, quietly elevated. It’s polished and intentional, not overdone.”

In other words: sophisticated without trying too hard.

“As a Kips Bay designer and licensed Realtor with Dave Perry-Miller Real Estate, I reintroduced the home with a clearer point of view, refining its scale, flow, and livability so buyers immediately understand how the home is meant to function,” said Champagne.

The kitchen is where this house really shows off. With paneled appliances, marble countertops, and custom cabinetry, it’s sleek, cohesive, and made for both serious cooking and serious hosting. And then there’s the service pantry, which Champagne called “a true working space with extra storage, prep counters, and a second sink — perfect for entertaining while keeping the main kitchen clean and beautiful.” Translation: your dinner parties just got a whole lot easier.

Flowing right off the kitchen and living room, oversized multi-slide doors open to a covered patio with a fireplace — so when the weather’s right, the whole house becomes one big entertaining zone.

“The indoor-outdoor connection is a standout feature,” Champagne said. And she’s right — this is where long dinners, late-night conversations, and football Sundays will naturally land.

The first floor includes a private office and a dreamy primary suite, while upstairs delivers on three generous ensuite bedrooms, a bonus room, and a second laundry (because running downstairs with baskets is overrated). You can tell it was designed for real life — flexible, functional, and ready to grow with you.

Set in Midway Hollow — one of Dallas’ most established neighborhoods with renewed momentum — 3739 Park Ln. offers the rare combo of brand-new living in a location that only gets better with time.

If you’ve been waiting for a home that feels custom, current, and undeniably cool, this just might be the one. Come see it this weekend or contact Champagne for a private showing (980) 875-1327 | [email protected].

3739 Park Ln. in Midway Hollow is listed by Martha Champagne at a newly reduced price of $1,665,000.