Title Tip: Don’t Let This Escalate to an Escalation Clause

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This one is for all the naïve buyers and sellers out there who think an escalation clause is a good idea. We’re not trying to shame you or say you’re wrong, but let’s just tell it like it is. It’s wrong for most residential contracts. That’s right, I said it.

An Escalation Clause is wording in a contract that states the potential buyer is willing to go above a certain amount. For example, a buyer may agree to pay $1,000 more than the next highest offer received by a seller.

An escalation clause is basically designed to strengthen a buyer’s offer in a multiple offer situation. In theory, it is fairly simple. The buyer offers a certain price for the property, but if the seller receives another offer that is higher, this buyer is willing to increase their offer up to a point. Escalation clauses are a tactic used by some buyers to make their offer more appealing and ensure the seller will choose their offer.  

It might sound like a good idea for a buyer trying to win in a bidding war and an even better idea for the seller looking for the highest sales price. Sellers welcome buyers willing to pay more than anyone else. So why does the Texas Association of Realtors strongly discourage the use of escalation clauses? Why are they frowned upon by so many real estate industry leaders?

Let’s dive deeper.  I’ll get my swimsuit.

So much can go wrong with an escalation clause in a real estate contract and inherent problems frequently surface when buyers and sellers use them. Some examples of the problems with escalation clauses are:

  • An escalation clause is akin to a buyer opening their wallet and saying ‘Help yourself’. Most buyers want a cap on the escalation offer to keep from paying more than they are willing for the property. Often the buyer will state they are willing to pay X dollars more than the next highest offer not to exceed $Y. In that case, why wouldn’t the seller just counter the offer at that capped price? It would take the guess work out of the equation. In my experience, the seller sees the capped offer price and that is what they now want to get. The seller’s expectations become established once the buyer has disclosed how much they are willing to pay for the property.
  • Contracts are confidential to the parties named in the contract. If another offer is received, the terms of that offer may not be disclosed without written consent from buyer and seller. Realtors are allowed to disclose when there are multiple offers, but not allowed to reveal the amounts to other parties. It is unethical for a seller or their agent to reveal the terms of a contract without permission from that buyer. Which brings us to the next issue. How does the buyer know what they are truly competing against?
  • Proof of another offer becomes tricky. The buyer with an escalation clause offer doesn’t really know if the next highest offer is legitimate. Are they really competing against another bona fide offer and not just a phony offer solicited by the seller to raise the price for their property? It could be impossible for the buyer to verify that another offer is sincere or genuine and not just a friend or relative of the seller. The buyer basically has no assurances and is stuck outbidding something they can’t confirm.
  • The seller’s agent has a duty to get the best deal for the seller. If multiple offers are received on a property, they may ask all interested buyers to resubmit their highest and best offer. If one or more offers includes an escalation clause, at what point do you have a specific dollar amount offer that represents the highest sales price that could be obtained? Hopefully the parties include a deadline for determining the sales price.
  • An exact sales price must be agreed upon at some point. When buyer and seller accept a contract with an escalation clause, the sales price could be $1,000, $10,000, $100,000 or more over the buyer’s original offer. Both buyer and seller become locked in to the contract when it is executed. The sales price and terms should be clear so both buyer and seller can rely on it.
  • Sellers should realize that until the contract is finalized and executed, a buyer’s offer with an escalation clause is really just the buyer requesting a free right-of-first refusal. This is why most savvy home sellers will not accept an offer with an escalation clause and will only consider an offer with an exact dollar amount and clear terms.

Some folks start feeling regret from a bidding war before the ink is dry. If the buyer has an option period, they may use that to terminate the contract if they feel stuck with a higher purchase price than they had planned. Then the seller is back to square one with hopes of fielding other offers. Home sellers are wise to remember that the best offer is not always based on purchase price alone.

The opinions expressed are of the individual author for informational purposes only and not for the purpose of providing legal advice. Contact an attorney for any particular issue.


Lydia Blair (formerly Lydia Player) was a successful Realtor for 10 years before jumping to the title side of the business in 2015. Prior to selling real estate, she bought, remodeled and sold homes (before house flipping was an expression). She’s been through the real estate closing process countless times as either a buyer, a seller, a Realtor, and an Escrow Officer. As an Escrow Officer for Allegiance Title at Preston Center, she likes solving problems and cutting through red tape. The most fun part of her job is handing people keys or a check.

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Lydia Blair was a successful Realtor before jumping to the title side of the business in 2015.

9 Comments

  1. Laurel Kindley on September 28, 2020 at 12:57 pm

    I get what you are saying, but to not present a valid offer to a seller because it does have an escalation clause is not the agents job. Sounds to me like any agent that doesn’t want this clause is hiding something and that’s not right. We’ll just agree to disagree.

  2. Felicia Grady on October 4, 2020 at 10:57 pm

    Lydia, your article is well written, and you clearly explained your points about escalation clauses.

  3. Ramon (Ray) Negron on January 17, 2021 at 2:12 pm

    Your article reads more like the do’s and don’ts of escalation clauses, rather than providing solid based reasoning why escalation clauses aren’t a good idea as your title implied.

  4. Gauge Steel on April 29, 2021 at 10:09 am

    NAR and the code of ethics do not bar the listing agent from sharing of another buyer’s offer with another agent. A listing agent has no duty of confidentiality to a third party and must do what is in the best interest of their client. The only exception is if the competing contract has language prohibiting the sharing of its terms without consent.

  5. J. Johnston on May 14, 2021 at 2:50 am

    To your point this is a free right of 1st refusal: Wouldn’t a disclosed escalation clause provide protection by inhibiting other potential bidders from making an offer because they know a buyer is prepare to beat all offers? Is this fair to the seller?

  6. Heidi Johnson on June 9, 2021 at 12:47 am

    Our association says NO. But, I think we should be able to use it. If the attorneys for one of the boards write a clause into the forms we use.

    https://www.texasrealestate.com/members/posts/can-you-use-escalation-clauses/

  7. Jason on June 15, 2021 at 1:53 pm

    This is simply unture: “Realtors are allowed to disclose when there are multiple offers, but not allowed to reveal the amounts to other parties.” Better read through the NAR by laws again.

  8. Mark Kraus on June 30, 2021 at 6:55 am

    Thanks for your article and you have some good perspectives. We should all keep in mind that most real estate laws are state laws, not necessarily national norms. For instance, it appears that there in Texas, “contracts are confidential”. But here in Ohio, the requirement of confidentiality is limited to the relationship between the client and their OWN agent. So if I am a listing agent and IF my Seller gives me permission to do so, I am legally free to share an offer with a third party (other buyers). I have no duty of confidentiality to the Buyer unless we have first signed a confidentiality agreement. So here, our escalation specifies a maximum price, that the Buyer gets a signed copy of the competing offer, and specifies that it must be highest, NET of other closing cost contributions, etc. An elaborate scheme could be concocted with a bogus buyer, but it would also need participation from at least one other licensed agent who would be named on that competing contract and who would be risking her license and be at risk of fraud charges. In order to have a binding contract, the seller responds with a copy of that #2 contract and a signed counter which specifies the escalated sale price.

    • Lydia on July 14, 2021 at 10:37 am

      Thank you Mark. You are correct that the real estate laws vary from state to state and this is where Texas is different. We are also a non-disclosure state when it comes to sales prices.

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