Boos, a Scolding by Lee Kleinman: Preston Hollow East Makes it Clear How They Feel About Transwestern’s Project at Ground Zero

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Transwestern Meeting 1
Steve Rudner, concerned homeowner

Update 6:34 p.m: Lee Kleinman tells me that the Rudners sent flowers to his office staff. Now that’s the Preston Hollow way!

If the last meeting in Fellowship Hall at Park Cities Baptist Church was leaning more towards conciliation, it was back to square one Thursday night. This was a different group, a crowd comprised of more single family homeowners, about 66 in number, from Del Norte and north, Preston east to Hillcrest. These were residents concerned for their property values and the traffic in their neighborhood many believe will be diverted and choke their streets. In the words of Realtor extraordinaire Steve Collins: “traffic is like water: it flows to the path of least resistance.”

Easy program: Lee Kleinman introduced, Transwestern spoke, and the audience had questions, lots of questions. First up was Steve Rudner, a resident on Woodland, who was promptly scolded by Lee Kleinman for being quite rude to his staff. After learning that the luxury apartment project had not been ditched, Steve apparently made some angry calls to City Hall.

But tonight, Rudner was direct and smooth, and seemed to know not of what he did.

“I thought we made it clear with our signs and outcry last year that we are opposed to this zoning change,” he said. “The burden should not be on the residents. We do not support a project that does not comply with the current zoning restrictions.”

Transwestern Steve Rudner
Steve Ridner, concerned homeowner

After he spoke, there was applause.

Next came my friend Claire Stanard, whom I have asked to draft a guest post on this topic. Articulate and direct, always polite, Claire was clear why she opposes the request to change the zoning of a corner of the property: traffic.

“You are commandeering Averill Way,” she declared. “You build this, you sell it off (to some Japanese company), and then all bets are off. You’re going to dump 350 additional cars onto Bandera, my street. We are a walkable neighborhood!”

This is not like the Drexel, said Claire, a community of townhomes west of Edgemere. The development will be located at the busiest intersection in the City.

That’s Preston and Northwest Highway, which was eventually named Ground Zero by another speaker. And that was basically the sentiment of all 7 or 8 who took to the mic to express not only their surprise that the project had not died back when they tried to bury it, but lament about the extra traffic the development would be diverting onto their peaceful streets.

All but one speaker was negative, more on him later.

At first I was surprised to hear such widespread out-of-it-ness. First of all, not everyone reads us (they should), but we covered this and told you everything last March. Transwestern says it reached out to the homeowners — and Steve Collins did tell me that Transwestern’s general counsel asked him to have lunch, but only a few weeks ago – – “notice” given to the neighborhood at large was feeble, at best, said Steve. Transwestern says it informed neighborhood leaders, then asked them to spread the word via the homeowner’s association website and emails.

After talking to many people after the meeting, I think there was a misconception that came when Jennifer Gates, prompted by Laura Miller, created the Preston Center Task Force at another meeting last May at Northway Christian Church. The focus of the meeting then was Highland House at Preston Center. Which is now dead. Jennifer Gates has recused herself from the entire Transwestern case. Last night, in fact, Lee Kleinman explained the process to the assemblage: he does not even discuss this case with Jennifer. (And he does not know his position yet.) Transwestern applied for the zoning change BEFORE the Task Force was created. They never withdrew their application, they modified it to the current lower density.

But the majority of homeowners in that room last night thought the Task Force had somehow put a stop to ANY AND ALL development at Preston Center, including the Transwestern project.

But as Margot Murphy explained, and Jennifer Gates made very clear last May, cooperation with the Task Force (i.e. holding off on development) was VOLUNTARY. She has no authority to halt zoning change applications.

“There has never been a moratorium,” said Margot Murphy, also at the meeting, ” there cannot be a moratorium. Listen to the City Attorney on this next Thursday,” she advised.

And if she even ASKED nicely, with sugar and honey, for all developers to wait until the Task Force completed its work, she was recused from the Transwestern deal. This is all Lee Kleinman’s baby.

I can see where the confusion came in. Most of these homeowners are busy with work and family, they put up a good fight and thought it was done. Instead, the Transwestern case was carved out of the Task Force.

Back to Steve Collins, who had called me earlier. An activist veteran of this area, he says the issue is about dollars and cents. It’s not that he’s opposed to developing the area, it’s that he is opposed to rezoning and bringing in more traffic.

“People take shortcuts through our street, skipping Del Norte because of the dead end at Edgemere, and they zoom down a street of 52 homes filled with little kids,” he said.

Earlier he told me that the owners of Town House Row are making a killing on this sale, way more than the $350k-ish the townhomes traded for recently.

“These homeowners are suddenly land speculators,” he said, ” I’d like to re-zone my block for 75-story high rises and make a killing off my land sale, too.”

Do the land profits of one group potentially hurting the property value or lifestyles of another?

“If this deal goes through,” Steve told me, “the people who live on the corner of Del Norte and Preston directly behind the new development, will lose easily $100k value in their property.”

None of the affected homeowners on Del Norte support the zoning change. Behind the Pink Wall, in the multi-family, Transwestern has won 56%+ approval.

He also told me that developers will be lined up behind Transwestern to build within the existing zoning should they walk, the land is that valuable.

In fact one homeowner at the meeting shouted out, let’s give another developer a shot at this.

There was more, like talk of deed restricting for the concerns of the neighborhood, but this is a smart group: they know deed restrictions are not enforceable by the city. It’s up to the neighbors to seek legal remedy from their own pocketbook. As for the turning lane Transwestern is planning to build onto Averill Way off southbound Preston Road, these folks said that won’t help the traffic one bit.

The speaker who named the site “Ground Zero for traffic in Dallas” commented that apartments are great when they are new, but what happens when they get old and go downhill? I believe he said he moved to Dallas in the ’80s, thus he may not be aware that the area Behind the Pink Wall started as Garden apartments in the ’50s and ’60s and were later converted to condos. They ARE old: full disclosure, I own a unit at The Seville.

Now about that one speaker who is FOR the development. He is a newcomer, from the Chicago area: Rob Weiss. Lives on Bandera. And can you actually believe that when he spoke, the people of Preston Hollow booed him? One woman in the back loudly shouted out, “we don’t care about your opinion” and “go back to Chicago!”

I had to move away from her to hear.

Rob started by saying, “Not everyone is against this project. And folks, the traffic is not going to zero down.”

Not going to zero down at Ground Zero, whether Transwestern gets one extra story or not!

Despite the boos, Lee Kleinman kept order, the DPD on duty moved a little closer to the front of the room, and Rob started talking about solutions he had seen in his hometown of Buffalo Grove, Ill. Among those: limiting turns on some streets during traffic crunches, lowering the speed limit to 25 mph, adding speed bumps.

Which Steve Collins later said ruin property values.

“Speed bumps are an instant negative to property values,” he said. “It hints at a high traffic street.”

“What is wrong with one story?” asked Rob. “How will it hurt your life or property?”

James Parks took the podium briefly, looking lawyerly in a suit. He is a nice young man with a lovely wife, genuinely concerned for his neighborhood. He was very measured in what he said:

“The city IS changing, becoming more dense, but we need to approach zoning with a holistic process and examine traffic patterns.”

The Task Force. James praised Transwestern for their thoughtfulness, for including the neighborhood and their concessions. He touched the elephant in the room:

“We see this (case) as a domino with repercussions throughout the community.

In other words, the Transwestern deal could open the gate to future development Behind the Pink Wall or further down/across Northwest Highway. If the city gives in on one story, maybe they’ll give in on five?


Transwestern James Parks

How does a city grow? Where does it grow? How do neighborhoods adapt? It’s easy downtown, but when you start making changing in Dallas residential neighborhoods, which are so unique, the walls of resistance are fierce! Sure gives us plenty to write about.

The Plan Commission hearing is next week, and you can expect a large turn-out from Preston Hollow single family homeowners. Also a large turn-out for folks living Behind the Pink Wall, who believe a one-story addition is insignificant and will enhance their community. As we have previously written, the majority Behind the Pink Wall think the concessions they have received from Transwestern in terms of underground parking, green space, quality of construction and others are well worth one extra story. As Lee Kleinman and Margot Murphy said last night, a developer could walk in and build on that property according to the current PD zoning without even talking to City Hall: 3 stories, cram the land, smaller units, no underground parking, no park. That could result in higher density than what Transwestern is currently seeking with the extra story.

This is what we pay them for: the Dallas City Council will vote on the zoning change, basing their decision on the highest and best use of the land not for me, or Ashley and James Parks, or Steve Collins or Steve Rudner, but for the City of Dallas.

Stay tuned.


Candy Evans

A real estate muckraker, Candy Evans is one of the nation’s leading real estate reporters. She is also the North Texas real estate editor for, CultureMap Dallas, Modern Luxury Dallas, & the Katy Trail Weekly. Candy has written for Joel Kotkin’s The New Geography, Inman Real Estate News, plus a host of national sites. Constantly breaking celebrity real estate news, she scooped former president George W. Bush's Dallas home in 2008. She is the founder and publisher of her signature, and, devoted to the vacation home market. Her verticals have won many awards, including Best Blog by the venerable National Association of Real Estate Editors, one of the nation’s oldest and most prestigious journalism associations. Candy holds an active Texas real estate license but does not sell. She is on the Board of Directors of Braemar Hotels & Resorts (BHR).

Reader Interactions


  1. Peterk says

    ““Speed bumps are an instant negative to property values,” he said. “It hints at a high traffic street.”
    “What is wrong with one story?” asked Rob. “How will it hurt your life or property?””

    okay we have some data to work with here. speed bumps are on the following streets

    Douglas Ave from NW Highway to Walnut Hill Lane
    Park Lane from Edgemere to Preston Road

    several streets south of Mockingbird and east of Central Expressway

    have the property values dropped on the streets? if they have is it directly attributable to the speed bumps.

    my opinion? nope and nope

  2. Stephen H. Collins says

    I understand your closing comment that Lee and the City Council may ultimately try to do what’s best for the City of Dallas and not necessarily what’s best for individual residents. I would simply suggest that their mandate is to do right by their constituents – the people who elected them. While it’s a little more complicated because we didn’t elect Lee Kleinman (he lives in a different district), and Jennifer Gates had to recuse herself, and she appointed Lee to be her surrogate, the fact remains that the residents of District 13 have voiced their STRONG opinion that any rezoning would be bad for the neighborhood, set a bad precedent for future development in the immediate area, and ultimately destroy the fabric of this part of Preston Hollow.

    • mmJon Anderson says

      District 13 has NOT voiced a strong majority opinion against Transwestern. The Pink Wallers largely support it. It’s the PHEHA residents who bought less-expensive homes backing up to multifamily buildings (the reason they were less expensive) that may now reach their full zoned potential who are complaining that their gamble didn’t pay off. And if these were the 3-story McMansions of their neighbors in Preston Hollow, would they complain? No. Because those are the “right” sort of people.

      • RW says

        Mr. Anderson, you are obviously confused. The single-family home buyers purchased their homes knowing that the adjacent property was zone MF-1(a). Nobody can complain if a developer builds on that property at the maximum density allowable under that zoning. The current issue is whether to allow the zoning to be changed. People that don’t like zoning are free to move to Houston.

        • Jon Anderson says

          I’m far from confused. The building adjacent to the single family homes is completely within current zoning. The zoning change is on the second, southern building that’s not within sight of the single family homes. So the opposition doesn’t make sense. Further, as I’ve pointed out, the development is kinder to the land directly adjacent to the single family homes than another development would likely be. The only question is whether the sliver of fourth floor units are worth the gains for underground parking, green space, pet limits, etc. The answer is simple, “yes.” If you believe there is a line of developers waiting to build on that land completely within current coming, where are they? These mythical developers have had nearly two years to make an alternate proposal and yet nothing. As for your throw-away line about moving to Houston, zoning is changed as the city changes. If the city hadn’t changed the zoning for this entire area from Agriculture to residential decades ago, Dallas would still be a small town and we’d all be living elsewhere. Ditto Plano, Frisco, McKinney, and on and on and on. To propose encasing a city in amber is unrealistic and frankly idiotic. This is not unreasonable change.

          • RW says

            And Mark Cuban will have no problem convincing Jennifer Gates and her shills to change the zoning on the northwest corner. Developers love the domino effect. Your analogy about converting farmland to residential land is ridiculous. If the farmers didn’t want to sell, they didn’t have to. But once they did and a neighborhood was established, the residents of that neighborhood have the right to a voice in how the neighborhood should be permitted to change if the proposed change is not in accord with the established rules. There are plenty of places in Dallas to build a four-story apartment building within current zoning. Transwestern could probably pick up the land cheaper.

    • KP says

      But that’s precisely the point, Mr. Collins……the “fabric” of this part of Preston Hollow does need to be replaced. How can any reasonable person argue that dilapidated, rundown apartments/condos enhance the neighborhood? The entire block of Del Norte ought to be bulldozed also.

      • mmJon Anderson says

        People like Collins and RW can’t see beyond their incongruous opinions. They twist and contradict themselves to suit a mythology that hasn’t added up to a single cogent argument. They say stupid things like “build somewhere else cheaper” and ignore the fact that residents have had a HUGE impact on what’s now being proposed. Nothing except the status quo is good enough for them. I don’t believe for a second that a completely in-zone structure would shut them up. These folks rarely hold the majority opinion, instead they bray the loudest, hoping someone will believe they do.

  3. KS says

    If you consider walking in the street, weaving in and out of traffic as you work your way around parked cars, then Behind the Pink Wall is a walkable neighborhood. Where are the sidewalks on Bandera west of Edgemere? And which cars slow down on Bandera when those walkers are walking in the street? Bandera needs speed bumps now. Pickwick has a sidewalk only next to Preston Towers. Have you ever tried crossing NW highway on foot?

    • mmJon Anderson says

      I cross Northwest Highway on foot a lot. It’s not that difficult. The sidewalk issue is hardly limited to the Pink Wall area. As a walker, most, if not all of Preston Hollow is without sidewalks — and has been since day 1. Redevelopment of the area should include sidewalks (and the Transwestern proposal does).

  4. Brad says

    Bandera has been a cut-through street for 60 years. Cars speed up and down the street on a daily basis. Speed bumps have been needed for a long time to alleviate this problem.
    I’m not buying the argument that speed bumps hurt property values. Just look at the property values in the M-Streets area. I think that speed bumps assure current residents and potential buyers that measure have been taken to insure a safer environment for all.

    • Jon Anderson says

      One of the reasons Bandera is a cut-through is because there’s no “right on red” at Pickwick and it’s a long light sequence. Fix that, and I know I’d stop cutting through.

      • Brad says

        Stand on that corner by Preston Towers for 10 minutes and you will see that most drivers ignore the “No Right Turn on Red” sign. Drivers cut through the neighborhood on Bandera because it is an unobstructed straight shot through a densely inhabited area.
        To paraphrase Mr. Collins, traffic follows the path of least resistance. Introduce some obstacles designed to slow drivers down and they will find a different route.

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