Well, almost. Bluegreen Communities, a developer of premier, master-planned residential home communities, has launched a new program that pays real estate agents big buckeroos for referrals. Through the Realtor¬Æ Referral program, participating real estate agents who refer buyers to a Bluegreen Communities property earn a full six percent of the resulting sale.
Most of the time, the six percent commission is split between the buyer’s and seller’s agent. In this case, of course, Bluegreen is the “seller” so they are playing nice and giving it all to the agent.
Bluegreen, by the way, is the brains and brawn behind one of my favorite developments out in Gunter, Texas: the Bridges at Preston Crossing,¬† a 1580 acre former private horse farm (Cattle Barons was held here twice) that sports an 18 hole golf course, a clubhouse, pool, 24 acre fishing lake, greenbelts and forests.¬† What I particularly like about The Bridges is that there is also a GORGEOUS equestrian center, so kids can really live a healthy, clean, country life here while Dallas is less than an hour south.
To qualify, agents join the (free) program and receive email alerts on special pricing, new land releases, and other Bluegreen events. Unlike some development companies, Bluegreen allows agents to sell properties directly to retail customers without an on-site¬† agent. Land-buying customers tend to like this approach because they can select their own home builder and home styles.
Bluegreen is also hosting a sales sweepstakes for a 4-night resort vacation on the Realtor Referral Facebook page through May 31, 2011. To enter, all you have to do is go to Bluegreen’s Facebook page, ‚Äúlike‚Äù Realtor Referral, and enroll in the program.
Bluegreen Communities¬Æ, is a division of Bluegreen Corporation, which is on the New York Stock Exchange. For more than 40 years, Bluegreen has developed top-rated master-planned communities, including eight in Texas located near San Antonio, Austin, Houston and Dallas/Fort Worth.¬† Shooting for that balance of country living just out of the city, Bluegreen has sold over 55,000 homesites in 32 states and is an award-winning green developer.
Now, I’m waiting to see who the first agent will be to serve In N Out Burgers at an open house!