Real Estate Technology

Here’s What You Need to Know About Virtual Home Tours

By Shelby Skrhak / April 13, 2020 /

It wasn’t that long ago when agents thought photo slideshows were the end all be all of virtual home tours. That was when virtual home tours were niceties and not necessities. As cities nationwide began curbing open houses to help stem the spread of coronavirus, agents started adapting to find new ways to show homes.…

Take Better Videos With These Top Tips From The Pros

By Karen Eubank / April 8, 2020 /

I’m betting you hate how you look on video. It’s not surprising. We’ve all been thrown into the deep end of the at-home video pool, and boy, are we treading water. So why not get a few tips from the experts? We talked about basic technology last month. Its evident people are overwhelmingly using both…

Work From Phone: Tech Tools to Keep Your Business on Track

By Karen Eubank / March 23, 2020 /

When it was announced on Sunday that Dallas would enter the shelter in place starting Monday, March 23, at 11:59 p.m., a lot of Realtors who are otherwise calm in the face of adversity must have felt the first twinges of panic. We are here to tell you: Don’t panic! We have some tech tools…

Real Estate Tech Companies Receive Fresh Funding

By Heather Hunter / February 17, 2020 /

Recently, investors funneled millions of dollars into two pieces of real estate tech aimed at the $47 trillion real estate industry. In December, Audience Town, a vertical advertising platform, received fresh capital to improve its real estate advertising reach. This week, Second City Ventures, the venture capital arm of the National Association of Realtors, invested…

Agent Brand Uses Franchise Background to Bring Affordable Marketing to Realtors

By Joanna England / August 11, 2019 /

When a real estate agent launches their business, building an online presence and generating leads is usually the first big hurdle they encounter. How do you choose a company that will have such a huge impact on your business? And then how do you afford it? “Marketing and branding is absurdly expensive for Realtors,” said…