Frisco

This Frisco Shaddock Creek Estates Home Is Bigger Than It Looks — and Smaller Than You’d Think

By Shelby Skrhak / January 6, 2026 /

We know that objects in the mirror are closer than they appear, but what about homes? This Shaddock Creek Estates home is smaller than it looks, and that’s no slight. From the curb, the home reads as substantial. Whether it’s an optical illusion or proof that mature landscaping can do a lot of heavy lifting,…

Beacon Rail District Brings Boutique Luxury Living to Frisco’s Historic Rail District

By Shelby Skrhak / August 20, 2025 /

Frisco’s Rail District hit a milestone last week in the city’s multi-million-dollar downtown revitalization plan as CAP Multifamily opened the district’s first luxury boutique apartment community — The Beacon Rail District, located at 7291 Elm St., Frisco. Featuring only 18 one- and two-bedroom apartments, each unit features high ceilings, in-unit washers and dryers, and balconies…

Whole Foods To Anchor Upscale Retail at Frisco’s The Mix

By Charles Grand / July 28, 2025 /

There’s few better signs that a city has officially made it than Whole Foods Market deeming the demographics strong enough there to plant a store — looks like Frisco has made it. Construction of a Whole Foods is now underway as part of the first phase of the upcoming 112-acre mixed-use community and high-end retail…

More Luxury Apartment Units Come Online in Frisco Square

By Charles Grand / June 19, 2025 /

A new luxury apartment building has recently opened in Frisco Square courtesy of the high-end multifamily housing firm Toll Brothers Apartment Living. While the Toll Brothers brand is more closely associated with single-family homes, it also has a subsidiary that focuses on the production of luxury apartment buildings. The company has delivered some 10,000 units…

SAVOR This: Omni PGA Frisco’s New Culinary Fest Reinforces the City’s Luxury Draw

By Shelby Skrhak / May 1, 2025 /

When Omni PGA Frisco Resort & Spa says they are bringing a new kind of luxury food and entertainment experience to North Texas, we thought that was marketing-speak for a nice hybrid of the Taste of Addison and DFW Restaurant Week — minus any turkey leg tents. Nope, this is legit. Today through Sunday, May…