Stillwater Capital, Robert Elliott Custom Homes Brings Build-to-Rent Community to Frisco’s PGA HQ

Stillwater Capital, in collaboration with the organization’s home-building company, Robert Elliott Custom Homes, is starting construction on a 215-unit build-to-rent community within The Link, a 240-acre mixed-use development adjacent to the new national headquarters of the PGA of America and Omni PGA Frisco Resort. 

This development includes bespoke individual cottages and two-level townhomes. The community will offer best-in-class amenities reflective of the PGA lifestyle, including a state-of-the-art fitness center, resort-style pool, resident lounge with golf simulator, putting green, courtyard with fire pit, oversized private yards, pet-friendly outdoor environment, neighborhood park, and connections to the expansive Frisco hike and bike trail network.  

“We’re excited to bring another high-quality project to Frisco, leveraging our design-oriented approach to deliver an innovative product in an already vibrant and rapidly growing neighborhood,” says Stillwater Capital Managing Director Clay Roby. “This is another example of our determination to develop inspired places in a thoughtful and community-focused way.”

The new build-to-rent community in Frisco is the initial phase of The Link, a 240-acre mixed-use project designed around a pedestrian promenade that connects directly to the Omni PGA Frisco Resort. The district seamlessly integrates Class A office, high-end residential, destination retail, boutique hospitality, expansive parks, and sports-focused entertainment uses.

The Link offers the only commercial property with unobstructed views of the PGA Championship golf course and is adjacent to golf entertainment and instruction, Omni PGA Frisco Resort, and exclusive shopping and dining within the PGA of America community. Stillwater plans to break ground on the mixed-use portion of The Link this spring.

“Omni Hotels and the PGA of America have been wonderful partners of ours in PGA Frisco, leading the resort and golf course development, which will open in May,” said Stillwater Capital cofounder Aaron Sherman. “We’re excited to continue the momentum in this corridor by initiating this phase of our long-term master plan.”

This is the third build-to-rent project that Stillwater now has under construction, joining Storybook Ranch in McKinney (245 units) and Brentwood at The Reserve in Mansfield (254 units).