Multigenerational living

At The Shelby Residences’ recent fall social event, pictured above, residents of all ages mingled on the rooftop deck together. All photos courtesy of The Shelby Residences.

Multigenerational living is a big buzzword in the housing market, as Baby Boomers move in with their kids, adult children move in with their parents, and everyone figures out how to live together harmoniously.

But in the world of condos, that’s rarely the situation. Most condo buildings seem to have a demographic they attract, and residents tend to be around the same age.

That’s not the case at The Shelby Residences in East Dallas’ University Crossing neighborhood. We recently attended their fall social event and noticed the huge range of residents, from college students to folks past retirement.

This is a big achievement for The Shelby, a 55-unit building just renovated with phase I sales starting in the summer of 2015. The building had been apartments, but the Marquis Group purchased it and decided to do an overhaul into chic condo living, said Denise Edmondson, Principal Broker and Sales Director for PowerPlay Texas, which works with Marquis Group to sell condos at The Shelby Residences.

“It’s an interesting case study, seeing everyone meld together and get along as one community,” Edmondson said. “Everyone has a common thread with healthy, active urban living—The Shelby Residences appeal to all ages.”


the shelby residences

The Shelby Residences offers sleek, chic urban living in East Dallas’ University Crossing neighborhood. It’s about to get even better with the unveiling of their new rooftop deck during a fall social on Thursday, Nov. 10, from 5:30 to 8 p.m.

Take in the stunning downtown Dallas views from this newly completed space, with multiple seating areas and fire pits. While you’re there, take a tour of the model home, designed by Cheryl Ketner Interiors, along with several of the remaining 10 homes available for purchase.

The evening will include a festive fall theme, courtesy of West Elm, whose designers will be decorating the Owners’ Lounge and Rooftop Deck with new fall accessories. One of their designers will be onsite to answer any questions about West Elm’s products and give design tips.

“The fall social will also feature DJ and Briggs Freeman Sotheby’s agent Jeff Mitchell, popular from ‘Decks on the Park,’ spinning tunes to keep the vibe fun and social,” said The Shelby Residences’ Sales Director Denise Edmondson. “Our visitors can indulge in a free craft beer tasting from Firestone Walker Brewing, or other spirits, complemented by finger foods from Central Market.”

For those with a thirst for knowledge, don’t miss an update on the Mockingbird Pedestrian Bridge from Patrick Sanders, Executive Director of the University Crossing Public Improvement District, at 6:30 p.m. The bridge is under construction just steps from The Shelby Residences and will be a welcome addition to the neighborhood, connecting residents to the shops and restaurants of Mockingbird Station and linking up with trails to Uptown.


the shelby

The Shelby Residences are part of East Dallas’ new University Crossing neighborhood. We wrote about the new development earlier this year, and phase III condos are on the market now.

Units in The Shelby Residences are priced from $193,000 to $381,000. Our Tuesday Two Hundred is 5609 SMU Blvd. Apt. 305 and it’s a beauty: Two bedrooms, two bathrooms, and 1,025 square feet, built in 2016. Everything is new, well appointed, and stylish.

Located near Mockingbird Lane and Greenville Avenue, this 55-unit contemporary building is just feet away from The Katy Trail, and a five-minute walk to Mockingbird Station and the DART light rail, making a lot of Dallas a train ride away. It’s close to 20 or so restaurants, night life, and entertainment options. This is urban living at its most convenient.


The shelby dallas

If it’s all about location, location, location, then The Shelby Residences in East Dallas’ new University Crossing neighborhood has it nailed.

Situated near Mockingbird Lane and Greenville Avenue at 5609 SMU Blvd., this 55-unit contemporary residence is just steps away from The Katy Trail, and a five-minute walk to Mockingbird Station and the DART light rail, making most of Dallas a train ride away.

This puts residents in the heart of one of the most desirable parts of Dallas—there are over 20 restaurants within walking distance! It’s just one of the reasons Phases I and II are over 75 percent sold out, and phase III sales are brisk.

Visit to this up-and-coming neighborhood and its most stylish condos on Tuesday, March 22, at 5:30 p.m. for a Special Evening Open House at The Shelby Residences. Stop by for light bites and beverages, live music from Dan Quinn Band, and a trunk show from the Trunk Club Dallas.

During the event, take a guided tour of the two beautiful model homes designed by Cheryl Ketner Interiors. Don’t miss the residence’s onsite amenities; highlights include an outdoor rooftop terrace with fire pits and seating areas, a dog park, and a fully equipped fitness center.


Photos: Jo England

Photos: Jo England

I just chatted with Denise Edmondson, sales director at the Shelby Residences. This building, which wraps around the Twisted Root Burger Company on SMU Boulevard, is a rare bird in Dallas — it’s an apartment building that, in our hot rental market, is converting to condos.

“We did a lot of market analysis,” Edmondson said. What the developer, the Marquis Group, noticed was the severe lack of ownership opportunities in the University Crossing District. It’s a desirable neighborhood for Millennials, recent college graduates, and young professionals or graduate students thanks to its proximity to mass transit, walkability, and nearby grocery and restaurant options. “In this location, there’s nothing for less than $400,000.”

That may seem too steep for someone who is paying off a hefty amount of student loan debt, and the attractiveness of investing in ownership instead of renting, along with living a car-free lifestyle, might be too much to pass up. Interest in the 10 available units has been through the roof, Edmondson added, and they expect the market debut tomorrow, April 18 from 11-7, to be a feeding frenzy.