Modern Colonial Revival

There are a lot of pretty homes on the market right now. It can be hard to differentiate between them, even to my keen eye. However, this modern Colonial Revival at 4220 Lorraine Avenue is in a league of its’ own. What I love about this classic home is the fact that it looks like an early 20th century Highland Park original.

Guess what? It was only built three years ago.

That’s hands down, a testament to the talents of architect J. Wilson Fuqua. The early Park Cities homes have always inspired his work, so it’s not unusual that he would design a modern Colonial Revival that fits so seamlessly into the neighborhood. He’s known for his classic techniques combined with current technology. So, when you enter this 7,600-square-foot home, you will not be surprised that it has every hallmark you expect to see in a luxury home. A downstairs master has enhanced the traditional layout.

“I don’t remember the last time a house of this size has been on the market with a downstairs master,” Compass listing agent Jonathan Rosen said. “That design feature has already created a lot of interest.”

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Costa Christ Presenting a home for sale is a process. The market today is 100 percent visual. That means if you have a home that does not show well, your chances of selling quickly for a great price  are significantly diminished.

It takes a village to sell a home. A Realtor that knows your neighborhood demographics and is deeply networked is only the first step. You also need an excellent stager and a great photographer. We’re lucky to have a great pool of photographic talent in Dallas, and we are exceptionally  fortunate to have the skills of Costa Christ who is raising the bar to a new level in real estate photography.

Costa Christ

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Preston Hollow ContemporaryLet’s talk house reinvention. Every few years, homes have to be reinvented, especially when you pass the $2 million mark, and particularly if you want to sell them. This week I scrolled through a number of dated, boring, multimillion-dollar listings and knew you would be as disinterested as I was.

We all want to see something worth seeing! This modern lovely at 6607 Desco Drive has such a new personality that I did not even recognize it, and we’ve written about it at least twice over the past few years. But of course, what we all love about real estate is reinvention, and this Preston Hollow contemporary has finally, I think, found its long-term look. (more…)

Neoclassical MansionWe are over the moon with excitement because this gorgeous historic Highland Park neoclassical mansion at 3800 Beverly Drive is back on the market and was just listed by Compass Real Estate’s Jonathan Rosen. It’s one of our favorite homes in Dallas.

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Jonathan Rosen and Christy Berry merged their group with Robert Reffkin’s Compass last year. The company has since staged a coup that has brought in top producers from all over North Texas.

Compass continues to make waves in the Dallas market. The technology-centric firm that merged with The Collective Residential in January now boasts an impressive roster of 51 local agents who have represented more than $600 million in sales.

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He is a Berkeley kid raised by a single mom, who happened to be a Realtor. Robert Reffkin saw her change brokerages three times, always looking for a better deal, each change a struggle. So as soon as he got into the business world, he decided to do what he could about it: disrupt!

According to Everipedia, “Robert Reffkin was known as DJ Zahav, the Golden Hebrew. Columbia University undergrad and M.B.A. he’s one of New York’s leading philanthropists and hottest startup players, angling to change the real estate market forever.” 

First the rental disruptor. He co-founded Urban Compass in 2012 (along with Ori Allon, who has sold a tech company or two) as a residential rental firm designed to blow up the murky NYC rental market with it’s cloistered listings and high fees:

Renters typically pay a 15% fee to brokers for commission. With Urban Compass, the typical broker’s fee is cut in half.

To execute the local vision, Urban Compass employs “neighborhood specialists.” Armed with red backpacks, iPhones and hyperlocal knowledge, specialists have real estate licenses and are paid a salary based on customer satisfaction, rather than a commission.

Wonder how long that lasted? Not very. But that’s the disruption business. Back then, even in rentals, Robert knew the key was service.
 
The duo quickly shifted the Compass brand from rentals to residential sales. The focus was still about service, but this time, Robert wanted to service the agents. He and Allon wanted to Zuckerberg-esque how buyers find places to live, and change how how people connect with each other and cities. 

“I realized rentals were pretty specific to New York City,” he told me last week. “New Yorkers rent, the rest of the world buys homes.”

Like in Dallas. (more…)

Be Afraid. Be Very Afraid: a Major Wall Street Real Estate Disruptor has finally landed in DFW. Compass aims to own 20% of the US real estate market by 2020. 

Compass, which bills itself as a real estate technology company that also sells real estate, has launched their first Dallas office by merging with the small but mighty boutique firm known as The Collective Residential. The Collective, launched by Christy Berry and Jonathan Rosen almost one year ago, branded itself as an elevated real estate experience for the agents and the clients they serve. Rosen and Berry came from Briggs Freeman Sotheby’s, where they were two of the most consistently high producing agents.

Calling itself  “a unique boutique luxury brokerage comprised of dynamic real estate advisors (never agents) in Dallas- Fort Worth, with a focus on enhanced design and innovation that guarantees clients maximum efficiency and premier access to the city’s most exclusive properties and listings,” the firm vowed to limit itself to 30 or 40 agents at most. They currently have 13. Most recently Gaynelle Henger left Coldwell Banker to join The Collective, which boasts a beautiful office on Oak Lawn just south of Highland Park that resembles a sleek ad agency more than a real estate office. The firm also added Erin Duvall, Molly Duvall ThomasCallie Brickman and Duke Jimerson III shortly before the holidays. Jimerson is the son of veteran Dallas agent Duke Jimerson at Allie Beth Allman & Associates. The Collective has clearly been building a team of millennial dynamo associates with deep family roots in Texas real estate.

The merger with Compass was actually something the duo sought before creating their company.

Robert Reffkin

Ori Allon

“We we went to New York City two years ago and talked them into opening Dallas then, but they just were not ready,” says Christy. “The Compass philosophy is much the same as our’s, very agent-centric, but they have this huge, impressive tech component that we could never compete with.”

Nor, says Christy, will others. In the New York City office, Compass has a full time tech department of about 80 engineers sitting in one room consistently working on the company’s intuitively designed software for agents to advance and improve, she says.

“They hire from Pixar, Apple, Google,” says Jonathan. “The mantra is to have full time tech people in every Compass office.” (more…)

luxury homes
Jonathan Rosen with The Collective knows a thing or two about selling luxury homes. He has just closed a deal on  3925 Centenary Avenue in University Park in two days. Now you may think ho-hum, OK. Well my dears, this is a $5.85 million sale! And we repeat, he went to contract in two days. (more…)