alex doubet

Shortly before our holiday pause, we reached out to several agents and asked them to look into their crystal ball and tell us what we think the real estate market is going to look like this year. I have my own ideas. Naturally, we had to grab Alex Doubet, the somewhat controversial young hot shot founder of Door, a tech-enable flat fee real estate brokerage. As you can imagine, Alex predicts big changes ahead for the real estate industry and the entire commission structure. He is not alone: Inman’s Brad Inman predicts that one year from now, Opendoor will be the second-largest broker in the U.S., second only to NRT. That’s huge. Brad says that by unit count — and, most importantly, by revenue — the exchange platform will give a segment of the market the certainty they generally cannot get when unloading their homes the traditional way. In other words, instant liquidity:

This coming year, technologists and venture capitalists will zoom in on home sellers, with the $60 billion commission pie up for grabs. Opendoor, Knock and to a degree transparent bidding features are examples. Using technology, more companies will figure out how to give sellers more certainty around their home sale.

Study after study ranked Dallas and its surroundings as one of the hottest real estate markets in the country, fueled by a boom in businesses relocating to the area, a generous tax structure, and a thriving construction industry more than happy to keep building new homes,” says Alex.

But with 2016 in our rearview mirror, will all of that momentum carry on into the new year? You bet, he says. Here are the trends that will dominate North Texas’ real estate market in 2017: (more…)

Swathy Prithivy, Opendoor; Janelle Alacantara, Galaxy Modern; Candy Evans, CandysDirt.com; Becky Frey, Compass; Alex Doubet, Door; and Beth Johnson, Keller Williams (Photo courtesy Dallas Builders Association).

I had the privilege of moderating a panel stuffed to the gills with creative, talented real estate professionals yesterday at the Dallas Builders Association’s luncheon. The panel, featuring some of the top disruptors in the industry, had a lively discussion with one overarching theme: there’s room for everyone in this new playing field for the real estate industry.

Panelists included Swathy Prithivy of Opendoor, Janelle Alcantara of Galaxy Modern, Becky Frey of Compass, Door founder Alex Doubet, and Beth Johnson of Keller Williams. It was a fascinating discussion, with several juicy takeaways. Namely, Doubet predicted that the data indicates that at some point, the last vestiges of traditional model of real estate will disappear. If that’s not a clarion call for the industry, I don’t know what is!

The three full-service Realtors — Alcantara, Frey, and Johnson — stressed that while they felt there is a need for all three models presented at the panel — full service, iBuyer, and flat fee — there will always be a need for a good Realtor that knows the turf, has intimate knowledge of what is selling there regardless of whether it was on MLS or not, and that will advocate for their client.

To get all the best tidbits from these ground-breaking movers and shakers, view the video from our live broadcast now: 

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disruption

Clockwise from left: Candy Evans; Alex Doubet, Door; Swathy Prithivi, Opendoor Dallas-Fort Worth; Janelle Alcantara, Galaxy Modern; Beth Johnson, Keller Williams; and Becky Frey, Compass.

… but the flu is going around, so who knows, a seat or two at our Thursday panel on disruption in real estate may open up.

That is terrible! Shame on me!

But truthfully, I went to the doctor today and (a) I do not have the flu but (b) everyone else does. Seriously, it’s the worst flu season ever STILL!

We are so excited about this Disruption event, brought to you by the Dallas Builders Association, and I knew it would fill up fast. Happy to report it is sold-out. But we’ll be live-streaming on Facebook, so if you do get the flu, or could not get a ticket, you can still check us out.

Also, I am not going to waste time rattling off bios: everyone can just read them here. Reading the bios here on CandysDirt.com saves us valuable debate time! And debate we will!

Questions you would like to ask the panelists? The comments section is WIDE OPEN, so fire away! Or ping me. Jump now for the profiles of our distinguished panelists …

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Get the inside scoop on DISRUPTION!, which is happening in the real estate industry faster than ever.

How are brokers, both big and small, new and old, large and small, reinventing the way homes are bought and sold? Are they keeping up? Can they keep up? Can we?

Last chance to register for the Dallas Division Realtor Panel on Thursday, Feb. 7, 11:30 a.m. at Maggiano’s NorthPark. This realtor panel will include Becky Frey, Compass; Janelle Alcantara, David Griffin & Co. Realtors, Founder of Galaxy Modern; Alex Doubet, Door; Beth Johnson, Keller Williams Realty; and Swathy Prithivi at Opendoor. 

And I am your moderator for the panel, which is sponsored by the Dallas Builders Association! Get ready to learn about the dramatic changes in real estate marketing as the world turns from consumption of news from newspapers, which are shrinking fast, to digital. Learn why and how digital is so very, very effective in real estate. Here is a teaser:

 

Traditional agents, Door, Opendoor and more… what are these folks bringing to the real estate table? How will they help us sell real estate? Or will they hurt?

Seats are extremely limited, so register online now: CLICK HERE TO REGISTER  See you!

I did not make it to Inman Connect NYC this week, but I am following. And it’s a doozy!

But we are going to have our own Inman-style panel right here in North Texas next week. Get the inside scoop on DISRUPTION!, which is happening in the real estate industry faster than ever.

How are brokers, both big and small, new and old, reinventing the way homes are bought and sold? Are they keeping up? Can they keep up?

Register for the Dallas Division Realtor Panel on Thursday, Feb. 7, 11:30 a.m. at Maggiano’s NorthPark. This realtor panel will include Becky Frey, Compass; Janelle Alcantara, David Griffin & Co. Realtors, Founder of Galaxy Modern; Alex Doubet, Door; Beth Johnson, Keller Williams Realty; and Swathy Prithivi at Opendoor. 

And I am your moderator for the panel, which is sponsored by the Dallas Builders Association! Get ready to learn about the dramatic changes in real estate marketing as the world turns from consumption of news from newspapers, which are shrinking fast, to digital. Learn why and how digital is so very, very effective in real estate. Here is a teaser: (more…)

Have you ever wanted to ask Alex Doubet of Door what motivates him? Or how he keeps the lights on? What is OpenDoor really about and how much do they charge sellers? Why did so many tip-top agents flock to Compass? Is it possible to sell your home online now? How big are the iBuyers, really? 

Get the inside scoop on how brokers, both big and small, new and old, are reinventing the way homes are bought and sold at the Dallas Division Realtor Panel on Thursday, Feb. 7, 11:30 a.m. at Maggiano’s NorthPark. This realtor panel will include Becky Frey, Compass; Janelle Alcantara, David Griffin & Co. Realtors, Founder of Galaxy Modern; Alex Doubet, Door; Beth Johnson, Keller Williams Realty; and Swathy Prithivi at Opendoor. 

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commissionsThere has been a lot of discussion lately about Realtor commissions, and what sellers should expect for the commission they are going to pay. More and more startups are popping up to cut the Realtor out altogether.

So for our Aug. 3  Friday Question, we asked real estate professionals — and our readers — to tell us what they thought about commissions.

It didn’t take much to find a whole fistful of articles (some written by us, even), that discuss the topic of Realtor commissions and disruptors like Open Door and Door. In the past three years or so, we’ve written stories about Door and other companies looking to change the way people sell their homes.

And then there’s this article in Forbes this month, which asks, “Are Real Estate Agents Still Relevant In The Age Of Tech?” The article begins by talking about Zillow and other sites that allow prospective buyers to look through houses themselves, seeing multiple pictures, finding out all kinds of information about renovations, materials used, etc.

“But though tech has allowed homebuyers to do all this legwork themselves, in most cases, they’re still forced to go through agents to finalize the transaction,” the piece said. “And those agents? They get the same 3 percent commission they did decades ago—for seemingly doing a fraction of the work.” (more…)

I’m sure you caught the Dallas Morning News‘ recent declaration that the start-up discount brokerage Door, while on a tear, is not yet really fully disrupting the buying and selling of real estate.

At least not here, not yet. I’m off to Inman in San Francisco, so let’s talk next week.

But it’s interesting that the DMN even wrote about a topic that once might have seemed too “B to B” for a consumer newspaper. This confirms the vibes I got at NAREE last month: the consumer is now keenly aware of the changes in the Real Estate industry, which means they could be selling their home in a different manner: traditional agent commission split; flat fee brokerage, 100% commission model; a discount broker, like Door; sell the place outright to a cash buyer like OpenDoor or Zillow’s Instant Offer for less than they’d make if they messed with marketing, but get the deal done quickly.

There are many disruptors jolting the real estate marketplace, and we are finally feeling it in Dallas/Fort Worth:

The liquidity or iBuyers/providers: OpenDoor and Zillow’s Instant Offer. benefit to consumer: quick cash.

100% virtual brokerages: eXp Realty, out of Bellingham, Washington. Benefit to consumer: happy, motivated, well compensated agent

100% commission models like JP & Associates, Realty One Group, HomeSmart, etc. Benefit to consumer: happy, super motivated, well compensated agent

Tech brokerages: Compass and Redfin. Benefit to consumer: happy, motivated agent, commission rebate (Redfin) traditional split (Compass)

Flat fee brokerages such as UK’s Purplebricks, Door, OpenListing and ListingSpark. Benefit to consumer: flat fee for selling, savings to consumer

But don’t you “get what you pay for”? As Brad Inman puts it, “For a bigger part of the decade, Keller Williams was beating up on Re/Max, the Realogy brandsBerkshire Hathaway and the big indies. But now all of them are lifting their horns for new fights, with some well-funded challengers proving to be ferocious competitors.” Should we be afraid?

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