Tyler
Real Estate often makes for best friends. For instance, Sharon Romano was getting a manicure in a Lake Highlands salon, which was about five minutes from her home. Another customer noticed the sticker on her car: a black and white “30A” sticker. The customer, Melanie Lipscomb, approached Sharon as she left the salon — “Hey,”…
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The beginning of the year has brought major changes to Standard Real Estate. For starters, the company tweaked its branding and marketing material, including dropping “the” from the beginning of its name. More significantly, it restructured its agent commission plan. According to founder and CEO Zach De Bernardi, the moves come as part of a…
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See what makes East Texas unique on this beautiful and peaceful 142-acre ranch. With rolling terrain, green pasture, three ponds, and Cream Level Creek running through it, this property has the rural life you’ve been longing for. Located at the end of a quiet, single-lane road, this ranch property at 5951 CR 3803 is located…
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The Standard Real Estate announced a new partnership with Amazon to create a custom digital store. Under the setup, clients will have new options for purchasing home necessities and furniture. “We are focusing on making the best of technology and being forward thinking,” founder and chief executive officer Zach De Bernardi said. “Amazon is everywhere…
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Last August, I wandered out to Tyler to see a high-rise … in Tyler … a high-rise. I was just as surprised by the prices as I was the location. Back then prices in the 81-unit tower started at $160 per square foot for a two-bedroom, two-bathroom, 2,051-square-foot unit. Flash-forward and now the developer wants…
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