Star Power
Many A-listers are going beyond just being the “face” of a company. Instead, they’re signing on as creators, collaborators, or creative directors, ushering in a new phase of celebrity branding.
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Look at blueprints for any luxury construction today. You’ll see plans for a media room. What? Hasn’t the media room been all but abandoned? You used it maybe when the kids had a sleepover or when family descended from out of town and you ran out of things to do. But, media rooms have not…
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