Social Media Marketing

Agent Brand Uses Franchise Background to Bring Affordable Marketing to Realtors

By Joanna England / August 11, 2019 /

When a real estate agent launches their business, building an online presence and generating leads is usually the first big hurdle they encounter. How do you choose a company that will have such a huge impact on your business? And then how do you afford it? “Marketing and branding is absurdly expensive for Realtors,” said…

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Is Your Social Media Marketing Falling Flat? Katie Lance Offers Tips to Help With Your Strategy

By Joanna England / August 29, 2014 /

Marketing is one of the most challenging parts of having a successful real estate business. Great marketing ensures that, even after the peak season ends, your business will weather less-than-stellar sales. Truly, real estate is a cyclical industry, marked by seasonal highs and lows. Not only do you need to be prepared for the lean months…

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For Sale on Facebook: Is Opting Out of Hiring a Realtor Hurting Homeowners?

By Joanna England / August 25, 2014 /

After living at 7303 Coronado Avenue for 16 years, Karen Nealy decided to try and test the waters to see if she was ready to sell her home in Lakewood Hills. She’s been looking to move closer to the lake, perhaps Rockwall, with plenty of room to roam around. “We almost bought a house yesterday…

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