“I started in real estate the day I turned 18,” DeShong said. “I knew nothing about this business and Keller Williams gave me a really good launching pad to learn. But it didn’t make sense to stay anymore.”
DeShong worked at Keller Williams for 13 years, during which time he became one of the company’s top producers. For the past 18 months, he has been investing heavily in technology with a goal of streamlining the experience for both the customer and the client. He also instituted a flat $3,000 fee for selling homes, something not all of his peers were happy with. However, he believes it is what many customers will soon come to expect.