Social Media Stories

Real to Reel: How Julie Provenzano Leverages Social Media Marketing Into Sales

By Brenda Masse / March 24, 2026 /

In this CandysDirt.com series, we’re taking a look at what North Texas Realtors are doing in social media, how it impacts their business, and what some of the biggest players’ keys to success are. To be successful in social media, most don’t focus on just one platform but instead launch their branch on multiple outlets…

Real to Reel: How Realtors Leverage Social Media Marketing Into Sales

By Brenda Masse / March 17, 2026 /

Every industry, from cosmetics to cleaning products, has social media influencer accounts with thousands, if not millions of followers. Real estate is no different, where many Realtors use these marketing opportunities for buyers who are browsing and sellers who expect to see their homes marketed this way. But a Realtor’s social media game varies widely.…

After Viral Video, Tiffany Gomas Wants You to Know She’s More Than Just a Meme

By Daniel Lalley / February 3, 2024 /

Tiffany Gomas has had a year. After offering a rather sizeable piece of her mind to cabin and crew aboard American Airlines flight 1009, she’s incurred all manner of public disapproval, doxxing, and death threats. She’s had to dodge invasive questioning and encroaching cameramen. She’s had to frost like 10 feet of glass in the…

Successful Strategies For Real Estate Agents On Threads

By Brenda Masse / September 4, 2023 /

For the social media savvy, Threads is not news, but if you’re just catching up: it’s the newest social media platform, most comparable to Twitter. If you have an Instagram account, it’s currently the only way to opt into the platform. When Threads launched on July 5, it spread like wildfire, claiming over 100 million…

Facebook Marketing For Realtors: Scams, Tips, And Tools For Success

By Brenda Masse / August 22, 2023 /

Social media is a powerful tool businesses use for marketing, and the real estate industry is no different. Whether you run a small group or are part of an international brokerage, marketing yourself as an agent is crucial. Facebook marketing for Realtors is just one of the platforms to consider, but it’s an important one…