@properties Christie’s International Real Estate is Redefining Development Sales and Marketing With Its All-New Developer Services Division

Expanding on its dynamic and diverse catalog of client services, @properties Christie’s International Real Estate is introducing an all-new Developer Services Division (DSD) to provide comprehensive support for areas including brand development and design, integrated marketing (including digital and social), and sales and consulting for developers across Texas and globally.

In recognizing the evolving needs of today’s developers, @properties Christie’s is redefining the new real estate sales and marketing experience by aligning a team of industry experts to drive smarter development initiatives.

“We have made a lot of announcements over the last year, but this partnership has to be one of the biggest and most powerful for our independently owned brokerages in Dallas and Austin,” said Jerry Mooty, CEO and Principal of @properties lone star Christie’s International Real Estate franchises. “This new division offers an unmatched suite of services to our clients that redefines the development real estate sales and marketing experience for our brand.”

To lead this new division, @properties Christie’s tapped Broker Associate, Meridith Brewer. Brewer brings more than 18 years of experience as a licensed REALTOR, having closed on hundreds of new development deals in key Dallas and Austin markets. 

“I love the process of taking a project from an idea to a community that people can call home,” said Brewer. “I’m excited to take my experience and love for this process and work alongside A&D teams, designers, architects, construction professionals, and sales teams to bring these visions to life and exceed developers’ goals and expectations.”

Aside from transforming sales and marketing for developers, DSD will also create incredible growth opportunities for @properties Christie’s.

“We see this as a huge opportunity to fill a gap with our specialized offering,” said Brewer. “Christie’s is expanding its brand internationally, and this division will play a key role in enhancing its growth.”

The brand and marketing team at DSD is powered by Homer Agency. This powerhouse team has over 10 years of new development expertise and a portfolio of global clients like Amazon, Microsoft, Fiat, BMC, and Formula 1, along with local legends like Circuit of the Americas and SXSW. Incredible work across this client base has won the agency a number of awards, including Clios, ADDYs, Gold LIA, and even an Emmy.

With Brewer’s extensive market experience, and brand and marketing powered by Homer Agency, Brewer feels DSD is on track to deliver results-driven solutions that developers can depend on.

“We feel like this is a customer-based business with a strong need for data to support marketing efforts that produce qualified leads resulting in stronger conversions to meet developers’ absorption goals and margins,” said Brewer. “We see a strong benefit for fully integrated and cohesive sales and marketing efforts without outsourcing. Also, we see a need for dedicated sales efforts with highly trained onsite experts who specialize in new developments.”

With sustained demand and tight inventory, the Texas real estate market could provide a wealth of opportunities for developers in the coming years. By providing these businesses with the tools they need to effectively reach new buyers, @properties Christie’s is setting a new standard of service for their clients.

DSD plans to host a formal invitation-only launch event in April with an exclusive unveiling of its full suite of services. For inquiries and to explore the full suite of services, visit dsdivision.com