The Corcoran Group
For most Realtors, closing gifts are an integral part of doing business. For starters, they’re a way to say thanks for using their services to buy or sell a home.
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It’s a much different model than Zillow/Trulia, but NRT/Realogy will be on pace to not only capture more leads than Zillow, but it has boots-on-the-ground Realtors who can complete sales. This one-two punch is part of NRT’s strategy to “out flank” Zillow, positioning the brokerage as an online and in-person real estate powerhouse, according to Inman…
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