Photography
There are a few theories why Realtors use photos of themselves on business cards and in their magazine ads. For starters, it’s about branding.
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Spend a few minutes with Fort Worth native Ronnie Mosley, and you might get a little choked up with emotion. You’re definitely going to smile. And you could end up with the keys to a new home. Mosley has been a Fort Worth Realtor for more than four decades, but his real passion is helping…
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Presenting a home for sale is a process. The market today is 100 percent visual. That means if you have a home that does not show well, your chances of selling quickly for a great price are significantly diminished. It takes a village to sell a home. A Realtor that knows your neighborhood demographics and…
Read MoreI had a really hard time finding a Friday Four Hundred (or even Friday Five Hundred, for that matter) because every single house I liked had one of these two problems: 1) It was already under contract, or … 2) the photography was abysmal. I know a cute house when I see one, folks, but nothing…
Read More(Editor’s Note: This is the second installment of our “Outside the Frame” series that offers the insights of Dallas’ leading real estate photographers on subjects that are both important and often controversial in the industry. Check out our first installment here.)
Today we have Richard Sharum, founder of one of the area’s most popular real estate photography firms, Shoot2Sell . To read Sharum’s perspective on how much editing is ethical for listing photos, jump.
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