Cliff Kessler is a Realtor with Allie Beth Allman & Assoc. and owner of Cowboy Surf Estates. Photo: Ana Bellington
Cliff Kessler is a Dallas transplant by way of Los Angeles, and the luxury real estate agent is making a name for himself as the owner of Cowboy Surf Estates.
Perhaps this is because has picked up on something essential about working real estate in Dallas: It’s all about relationships.
“It’s about the name, and I feel like the first thing people ask is, ‘Who is your family? Who’s your dad?’ I’ve made so many connections over a game of golf here, or taking someone to lunch,” he said. “Whereas in L.A., it’s all about marketing, websites, someone doing a blog.”
Kessler closed $3 million last year in his inaugural year in Dallas in 2015, and is looking at $22 million in pending real estate in 2016.
“This is a fantastic market, and I’m seeing a lot of sales through pocket listings, like in Lakewood, the M Streets, and parts of Highland Park,” he said. “Things are so hot here, you’re getting eight offers on a pocket if it’s priced right.”