When I first met Bob Hoebeke of Hoebeke Builders, Inc.  and he explained what he planned to do in his new Farmer’s Branch development, I said, “Bob, you are re-creating Seaside in North Texas without the Beach!”

Little did I know, Seaside and Watercolor are exactly what he had in mind, only for North Texas.

Seaside and WaterColor are two coveted vacation home communities on Florida’s Gulf Coast that are hugely popular with Texans. Seaside, the original, is a poster child, master-planned community along Highway 30-A in the Florida panhandle, a 28.5 mile corridor that hugs the Gulf of Mexico coastline in Northwest Florida’s Walton County. The area takes you back in time to the days when Florida was just a sleepy sand and water state. Here is where the cottages of Seaside were born, planting a standard-setting imprint upon New Urbanism. Consumers snatched up beachy homes and white picket fences, but also completely walkable communities where cars were parked, locked (didn’t have to be) and families could walk to everything.

Beach towns were the first inspiration for strolling urbanism, because what do you do most at the beach? Walk!

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There are many reasons why Hoebeke Properties LLC selected Branch Crossing in Farmers Branch to develop Hoebeke’s homestead plus four additional development lots, but proximity to community amenities was chief among them! 

“Start with an old estate on a beautiful creek surrounded by Farmers Branch’s Historical Park, add a bird sanctuary, rose gardens, a four-acre park complete with interactive children’s playground, and million dollar homes right down the street, bingo,” says Bob Hoebeke, “that’s Branch Crossing.”

Branch Crossing in Farmers Branch is the hottest neighborhood of this sleepy community that borders Dallas just north of LBJ/635 off Marsh Lane. It comprises a pocket of post World War II homes that are quickly changing hands, many torn down outright, thanks to the City’s incredible builder/developer economic incentives. Yes, while other municipalities underwrite businesses, Farmers Branch underwrites homeowners — stay tuned!

Homes in the area have enjoyed the rising tide of real estate values across DFW and are now touching the $900,000 mark, for many reasons.

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For more than 35 years Hoebeke Builders, Inc. (HBI) has been a “build-to-suit,” contract-only residential construction company specializing in luxury private homes across North Texas. Run by one of the straightest-talking home builders to have ever lifted a hammer, Bob Hoebeke based his company on a time-tested, client-based system of project administration. And he was doing it before technology knew the name Alexa.

“We collect our customer’s wishes and dreams, translate them into practical and elegant living spaces,” says Bob. “And that’s where real life happens!”

HBI’s philosophy could be a five second “elevator statement”: HBI is in the “tailor made suit” business for homes: nothing off the rack which needs alteration to fit, because our homes are all tailor-made.

Working with clients closely, HBI builds a “project team” comprised of architect, contractor, interior designer, and landscape architects. HBI assembles all of the disciplines necessary to maximize the project’s potential, while minimizing cost and inefficiency. Bob’s even written a book about it! UnHinged: a Homebuilder’s Secrets for Saving Time and Money  which outlines his common sense approach to building your greatest asset.

“Ideally, 80 percent of the project should be planned around our client’s table, just 20 percent finalized in the field,” says Bob. “Not the other way around!” (more…)

What if I told you about a splash of dirt that was just north of LBJ near Marsh Lane, verdantly green, faces an idyllic lake with a bridge where the kids can fish, ducks can prance, a weekend Farmer’s Market is within walking distance, and your taxes are among the lowest in Texas?

Oh and the neighbors are terrific!

Dallas Home builder Bob Hoebeke looked all over north Texas literally — Richardson, Plano, Frisco — until he made his discovery in Farmers Branch.

“I devised a route,” he told me, “I drove all over tarnation looking for lots. When you reach a certain age, and you semi-retire, you don’t need expenses (TAXES, high energy bills) to swallow a huge portion of your income — you need your income for fun. But still, you want your dirt for the grandkids. And if you play golf, Brookhaven Country Club is just down the street.”

Bob turned right on Bee Street, and found Danny Lane. There sat an old white farmhouse on two lots. It was acreage. It had trees. It had a lake across the street. Bingo. In 24 hours he had it under contract to buy. Two other pieces of adjoining property pushed back to Leta Mae Lane so he created a two acre spread that will hold five lots of about .25 acre each, ultimately five homes, all developed by Hoebeke Properties.

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