Decades ago, home buyers combed the Sunday newspaper to find houses for sale. They hopped in their car for a “Sunday drive” around neighborhoods they liked, keeping their eyes peeled for For Sale signs or better yet, an open house.
Today, buyers use web searches and mobile apps to search hundreds of thousands of properties for sale. They can zero in on neighborhoods they like to find potential listings and “walk inside” home with virtual tours that give buyers almost a first-hand feel of what the listing is like. (more…)