East Dallas is … The Lake and Garden District? New Name Isn’t a New Idea Says One Casa Linda Woman

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Garden District Hashtag

Beth Watson lives about a mile from my house in Casa Linda Estates, so she and I shop and frequent a lot of the same neighborhood joints and parks. I see Beth, her husband, and their adorable girls at Casa Linda Park pretty frequently. Her kids go to the same preschool and my little boy. So when I posted about taking a walk with my son and my over-sized shedding machine of a Great Pyrenees mix named Hornsby through #eastdallas, I noticed that Beth had commented on my photo with a different hashtag: #gardendistrict. That was Jan. 24.

I had never heard of the term used to describe our side of town, so I asked Beth about it. Turns out she’d be hashtagging #gardendistrict all over Facebook whenever her friends and neighbors had used the tag #eastdallas. Watson started using the tag about two years ago, back when Elizabeth Dry’s Promise of Peace garden moved in next to White Rock United Methodist Church, and the Children’s Garden at the Dallas Arboretum opened.

So, calling East Dallas the “Lake and Garden District” isn’t a new concept, and while a bunch of people LOVE the idea, there are several that are less than enthused about the name change. It’s a great way to run a campaign to increase the visibility of a neighborhood, for sure, so kudos to the Darlene Ellison of the Greater East Dallas Chamber of Commerce and all the businesses who were behind the re-branding.

“We are excited to have the community partnership of countless organizations and businesses in the area, including Comerica Bank, Ebby Halliday Realtors, C.C. Young, The Dallas Arboretum, Times Ten Cellars, The LOT, The Greater East Dallas Chamber of Commerce, White Rock Partnership and Doctors Hospital at White Rock Lake, Robert E. Lee Elementary and Lakewood Elementary,” Ellison said. “Our community partners are a big part of promoting all the wonderful assets East Dallas has to offer and this project would not have been a success without their support.”

What do you think of the re-branding? And are you #TeamBlue or #TeamGreen?

 

 

 

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Joanna England is the Executive Editor at CandysDirt.com and covers the North Texas housing market.

6 Comments

  1. Vicki White on March 26, 2015 at 12:24 am

    I don’t know where I first heard the Lake and Garden District, but I have been calling it that for a while. I love it. We have the largest lake in Texas within a city limits and White Rock Lake is a HUGE park. The Dallas Arboretum is known all over the world and I am always a proud sponsor! We have the most beautiful trees and genuine, down to earth people. Keep up the good work with the rebranding, it fits!! #gardendistrict!! Love it!

  2. Kathy Murray on March 26, 2015 at 2:22 am

    I like it a lot and it is very descriptive and a very positive light.

  3. Marlis Rossetta on March 26, 2015 at 11:18 am

    I am a proud resident of The Lake and Garden District and I love the idea of re-branding our neighborhood with a term that reflects the beauty of our area!

  4. Erin Johnston on March 26, 2015 at 12:01 pm

    I want to like it, but it feels contrived to me.

  5. Clay Bonner on March 26, 2015 at 3:10 pm

    So when people ask, “where’s that?” you say “it’s around White Rock Lake”. What’s wrong with that? White Rock is wonderful, and everybody already knows it. No name change necessary.

    • Joanna England on March 27, 2015 at 9:43 am

      I agree, Clay. I frequently refer to many East Dallas neighborhoods as “White Rock Lake area” because it not only describes the environment, but it gives you a geographic reference point.

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